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AI Drives Smarter Pricing & Sourcing
Discover how AI is reshaping pricing strategies, procurement processes, and payment security amid market volatility.
In today's Sales Pulse, gain insight into how:
AI-powered pricing agility helps businesses navigate volatile tariffs, protecting margins and customer loyalty.
Procurement leaders leverage agentic AI solutions to enhance sourcing, contracts, and forecasting amid global disruptions.
Advanced AI-driven payment systems streamline transactions and proactively combat sophisticated fraud threats.
For the uninitiated: Sales Pulse is a free, biweekly newsletter designed for the innovative sales leaders of today and tomorrow. Each article featured below is penned by a member of Forbes Business Development Council, a community of successful sales executives shaping the future of business.
Let’s dive in!
Pricing in Flux: How AI Can Shape Your Sales Strategy
As global trade tensions resurface and tariff volatility returns, businesses face renewed pressure to maintain pricing agility and protect profit margins. Adapting quickly is critical to long-term success in a landscape reminiscent of the 2018-2019 trade wars.
Here's how proactive companies are preparing:
⚖️ Tariff Transparency: Clearly itemize tariff surcharges on quotes and invoices to build trust and align customer expectations.
🤖 AI-Driven Strategies: Employ predictive analytics to anticipate market shifts, competitor actions, and customer behaviors, optimizing pricing strategies proactively.
📊 Real-Time Modeling: Leverage AI for scenario simulations of different tariff structures and market responses, improving strategic planning and flexibility.
⚡ Rapid Adjustments: Implement dynamic pricing mechanisms powered by AI to react swiftly to market changes, eliminating manual errors and delays.

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AI in Procurement: Future-Proofing Amidst Global Disruption
As tariffs, geopolitical tensions, and supply chain disruptions redefine procurement, businesses grapple with rising complexity and volatility. Chief procurement officers (CPOs) face increased responsibilities and a talent shortage, prompting urgent investment in AI technology to automate processes and boost resilience.
Here’s how AI is transforming procurement strategies:
🔍 Optimized Sourcing: AI rapidly identifies alternative suppliers, cutting sourcing costs and reducing dependency on tariff-heavy regions, exemplified by Boeing's global sourcing optimization.
✍️ Efficient Contract Management: Automation enables real-time compliance monitoring, identification of risky clauses, and facilitates swift, large-scale contract amendments—a boon to sectors like pharmaceuticals where compliance is critical.
📈 Advanced Forecasting: AI-powered analytics accurately predict future demands, enabling proactive adjustments to sourcing and inventory. Energy companies use AI forecasting to anticipate consumption, schedule maintenance, and minimize downtimes.
AI Revolutionizes Payments: Fighting Fraud & Boosting Efficiency
Payment processing faces mounting pressures—from consumers demanding frictionless transactions to increasingly sophisticated cyber threats challenging traditional fraud detection methods. Enter AI: reshaping payment services for smarter, faster, and safer operations.
Here's how AI-driven solutions are transforming the landscape:
🚀 Rapid Transactions: AI accelerates payment approvals by analyzing vast data sets instantly, reducing friction, failed transactions, and customer aggravation.
🛡️ Proactive Fraud Prevention: Combining machine learning with advanced graph analytics helps spot intricate fraud networks, unusual consumer behavior, and real-time threats, significantly reducing false positives.
🎯 Customized Risk Controls: Flexible, adaptable tools allow merchants to design tailored anti-fraud and AML measures fitting their unique markets, goods, and customer behaviors, optimizing sales while safeguarding assets.
⚙️ Integration Challenges: Data quality pitfalls, legacy system compatibility, and differing global regulations pose hurdles, requiring strategic partnerships and transparency to ensure effective AI implementation.
Wrapping Up
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